The first step to managing customer expectation is to tell your customers what’s going on in the real estate market in their area.
This is an important first part of the price reduction process as it helps set realistic expectations from the get go.
Adapt how you speak to how your customers speak.
How you communicate with your customers throughout their experience with you can make all the difference, especially when things aren’t running smoothly.
They will be looking for a greater level of guidance and support, so no tough sales talk and embrace a softer, customer-first empathetic but realist approach
