Managing Seller Expectations

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In a Changing Market

Don’t be afraid to tell the truth.

  • The first step to managing customer expectation is to tell your customers what’s going on in the real estate market in their area.
  • This is an important first part of the price reduction process as it helps set realistic expectations from the get go.

Adapt how you speak to how your customers speak.

  • How you communicate with your customers throughout their experience with you can make all the difference, especially when things aren’t running smoothly.
  • They will be looking for a greater level of guidance and support, so no tough sales talk and embrace a softer, customer-first empathetic but realist approach

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